User-Centered Design - Definition & Application
User-centered design explained clearly: definition, application in practice and significance for digital strategies & transformation.
Definition: User-Centered Design
User-centred design is a key term in the context of digitalization, management consulting and innovation. It describes a method, a model, a technical concept or a strategic approach that plays an important role in practice.
What is user-centered design all about?
User-centred design helps companies to master complex challenges, optimize processes, develop new business models or implement innovations in a structured way. The term is often used in digital transformation projects.
Typical areas of application
- Consulting & strategy development
- Technology & process projects
- Organizational Development & Change
- Agile product development & IT
Why is user-centered design relevant?
Because user-centered design as a concept helps to structure complex issues, create decision-making certainty or derive concrete implementation steps.
Example from practice
One company used user-centered design to specifically identify digital potential and develop an MVP from this, which was later scaled up.
FAQ
What does user-centered design mean?
A concise explanation: User-centered design describes a strategic, methodical or technical approach to digital innovation or increasing efficiency.
Where is user-centered design used?
In transformation projects, product development, process optimization, change management or strategy work.
Why should you know user-centered design?
Because it is a central element of modern corporate management - and often forms the basis for digital progress.
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