Loyalty program
Customer
Global provider of loyalty programs
Role/ performance
Range & price analysis
Order
Developing a clear understanding of the service and price structure in online and stationary retail in order to identify opportunities and possibilities for improvement.
Situation
A global loyalty program provider was struggling to analyze the performance and pricing structure of its brick-and-mortar and online stores to identify optimization potential.
The aim was to gain a clear picture of strengths and weaknesses in order to make strategic decisions.
Our approach
Results
Present clear recommendations to the management team to enable both quick wins and long-term improvements.