Pharmaceuticals

Customer

Pharmaceutical company

Role/ performance

Requirements management web app

Order

Support in the development of a digital ecosystem for a new city quarter of a leading pharmaceutical company to provide services such as access, workplace booking and event management via a web app.

Situation

The urban quarter, which will open at the end of 2026, is designed to offer a seamless user experience for tenants, visitors and businesses. The aim was to create a modern digital ecosystem that centralizes all services.

Our approach

Personas and user journeys: Development of 19 personas and 7 behavioral groups to address user needs in a targeted manner.

Workshops with the customer: Conducting requirements workshops to identify technical challenges at an early stageand develop solutions.

Supplier selection: Preparation of SWOT analyses for potential technology partners to ensure a low-risk decision.

User roles and access rights: Definition of user roles to secure the system and make it intuitive to use.

Risk mitigation: Development of strategies to implement the project efficiently and on time.

Results

Clear development plan based on comprehensive user journeys.
Targeted supplier selection for the successful implementation of the system.
Secure and flexible digital ecosystem that ensures a seamless user experience.
Modern service offering for tenants, visitors and companies that simplifies access, workspace booking and event management.

The project enabled the client to digitally transform the urban quarter and create an innovative, inclusive user experience.

Pharmaceuticals

Order

Situation

Our approach

Results

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