Multibrand
Customer
Franchise partners for well-known brands
Role/ performance
Multi-brand store concept
Order
Support in the introduction of a multi-brand store concept with digital touchpoints to improve the customer experience and maximize brand partnerships.
Situation
The client was planning an innovative multi-brand store that would use digital services to stand out in a highly competitive retail landscape.
Our approach
Results
- Innovative touchpoints for an interactive customer experience.
- Efficient IT integration and seamless processes.
- Trained store staff to manage the digital tools.
- Structured customer journey to promote customer loyalty.
- Punctual implementation through effective supplier coordination.
The project strengthened the client's market position and established it as an innovative retailer.