Adidas

Strategy development workshops led to the implementation of a global content management system and digital touchpoints in stores. Focus on automation and cost control.

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• 252 stores in 104 cities digitized
• Implementation of 100+ digital touchpoints in London
• Roll-out in five store concepts worldwide
• Projects completed on time and on budget

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adidas 2019 Annual Report:  

"Our newest and most 'digital' flagship store of the adidas brand. With more than 100 digital touchpoints, the store takes the shopping experience to the next level. In addition, 'adidas LDN' is one of our largest stores worldwide and sets new standards in terms of product presentation, offering and service."
https://report.adidas-group.com/2019/en/

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